Urban Spaces Art Hotel Ibiza is an art project disguised as a boutique art hotel. It is the first dedicated art hotel in Ibiza. The rooms of the hotel have been individually designed by a combination of local and international artists. TOUCH developed an identity that reflected the alchemic and alluring nature of the project whilst not ignoring its place as a commercially aware, fully functioning hotel. The logo takes influence from graffiti art and the concept of the frame as well as urban street artists, Poster Child and Banksy. It was designed so it could be separated into its different constituent parts, depending on the promotion. The minimalist black and white palette lends itself to this purpose; allowing for the logo to be applied across a whole range of collateral including stationary, adverts and various other applications.
On the ground floor you can also find the hotel restaurant and bar – strEAT, with a menu incorporating authentic street food from around the world. TOUCH also developed the strEAT logo to compliment the Urban Spaces Brand.